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IPOR at AdAsia Advertising and Marketing Communications event 2019
IPOR at AdAsia Advertising and Marketing Communications event 2019

AdAsia, Asia’s biggest Advertising and Marketing Communications event, returned to Pakistan after 30 years, with the theme “Celebrasian” for its 31st Edition. The last time this bi-anual conference came to Pakistan was in 1989, back then, a young and ambitious innovator joined the conference, to return 30 years later representing his own research and consulting firm IPOR.

IPOR’s Executive Director Tariq Junaid, accompanied by IPOR’s Assistant Program Manager Mohsin Javed attended Pakistan’s biggest advertising conference in Lahore on the 3rd, 4th and 5th of December 2019. The conference is being supported by the Asian Federation of Advertising Associations and its partner in Pakistan, the Pakistan Advertising Association. It’s being sponsored and chaired by some of the biggest names in Pakistan’s media and communication industry and welcomed nearly 800 delegates from around the world.

Mr. Tariq Junaid and Mohsin Javed represented IPOR and its ventures at the conference and networked with key figures from the communications industry, sharing IPOR’s vision of increasing innovation and strategic thinking in marketing and research. IPOR is at the forefront of the technological revolution facing the industry and thus liaised with other delegates and sponsors at AdAsia for cooperation in the near future.

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